Creative Outdoor Advertising Methods You Shouldn’t Miss Out On
- By Brian Lewis
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- 31 Mar, 2021
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Outdoor advertising has been around forever, but it is still effective. Finding more creative ways to do your outdoor advertising can help you to attract a larger audience and be more successful. From outdoor signage to billboards and wrapped cars, there are lots of creative ways to get your business out there and become more visible to your local community.
Sticker Marketing
Everyone loves stickers and giving stickers to your customers is a great way to reach a wider audience with very limited work on your part. For it to be as effective as possible, you should make your sticker visually interesting but also ensure that it directly relates to you and your company. When you have good-looking stickers with a clear message, you can build your business and use existing customers to bring in new arrivals. Updating your stickers from time to time or doing limited editions at holidays or other events can also help you to have the most effective sticker marketing campaign.
Transit Advertising
Advertising on vehicles is a great way to get the word out about your company all over town. One way to is to advertise with the public transit system. Through this method, you would get your advertising materials onto buses and bus stops and catch people throughout your community. Another option is to wrap your company vehicles, so they become driving advertisements. This is especially great because you can complete a car wrap in just a few hours. That means that within a matter of hours you can get your cars out on the road as advertisers for your business, whether you are going to a business meeting or delivering products, or even just running to the grocery store.
Wrap a Building
You can take car wrapping even further and invest in building wrapping to expand your business. These giant billboards encompass buildings and are eye-catching to anyone walking by. Before spending the money on a building wrap, work with professional designers to come up with a concept that will look great on a large scale. The better your advertisement looks, the more successful it will be at reaching a broad audience and bringing in customers.
Bringing customers into your business can be challenging. It’s always tough to figure out what marketing strategy will be the most successful. But with a creative outdoor marketing campaign, you can draw in a local audience and make a great impression.
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