Why Java is the Language to Learn for Digital Marketers

  • By Brian Lewis
  • 14 Aug, 2018

There are plenty of jobs out there for marketers and PR specialists, so you might think that computer education might not be on the top of your priority list. But learning a programming language might be more beneficial than you think. Java is a general purpose language that was released in 1995 by Sun Microsystems. The main logic behind the design of Java was to enable developers to have the ability to write a program only once and still be able to run it anywhere. As of today, there are many websites and applications will not work unless you have Java installed.  Because of this, digital marketing, primarily working on the world wide web, Java is going to be one of those languages you shouldn’t pass up learning.

A Little Extra is Advantageous

It is essential to start by pointing out the importance of knowing how to code. We live in a world dominated by computer technology. As a result, most of our day to day activities are conducted through web-based platforms. Digital marketing is no exception, as it requires extensive knowledge in the formulation of content that can meet your goals and give you an edge about others in the market. So many digital marketers often pair up with other developers, and can be costly. Imagine being able to take care of those aspects of the job yourself? It’s a huge advantage.

Java can Function Across Many Devices

One of the benefits of using Java over other language is that unlike other languages, Java can work in many operating systems used in the very many computers related devices. For example, Java application performance monitoring can be done using both computer and mobile phones. Additionally, Java can be operated in Mac, Windows, iOS, Android and other related operating systems. Since you’re going to want to reach a variety of possible clientele, one can rest assured that Java will be compatible with many devices and reach a wide audience.

It Has Stability

Java is a language that is considered to be older and established. As a result, programming through Java will guarantee that your content is not distorted throughout time, or changed up radically, or dropped suddenly. It’s a safe program to tackle, and is in demand. This has been covered about, but it bears repeating: it’s a widely used program, and therefore you will not be inhabiting a niche when you decide to learn it. Additionally, there are many support tools out there for this language, such as monitoring tools, and a robust community willing to help you learn and improve.

Quality Development Tools

The other benefit of using Java is the range of development tools associated with the programming language. For instance, Eclipse SDK and NetBeans tools found in Java, are some of the dominant development tools used for debugging. Marketers here might not find too much use for these nifty tools, but they can be quite useful to know! And if you ever need a career change, well, you can fall back on some very viable skills you’ve learned.

References:

The Most Practical Programming Languages for Digital Marketers | Ichanical

Benefits of Java over Other Programming Languages | Invensis

C# vs. Java: Which General Purpose Programming Language Is Best for You? | Upwork

Monitoring for Java Applications | Solar Winds


Share by: